{"product_id":"dark-lovely-hair-color-viral-violet","title":"Dark \u0026 Lovely Fade Resist Hair Color – Virtual Violet","description":"\u003cp class=\"PDq2pG_selectionAnchorContainer\" data-end=\"464\" data-start=\"91\"\u003eExpress your style with \u003cstrong data-end=\"172\" data-start=\"115\"\u003eDark \u0026amp; Lovely Fade Resist Hair Color – Virtual Violet\u003c\/strong\u003e. Specially formulated for textured hair, this permanent hair colour delivers \u003cstrong data-end=\"280\" data-start=\"250\"\u003erich, vibrant violet tones\u003c\/strong\u003e while helping to protect hair during the colouring process. The exclusive \u003cstrong data-end=\"383\" data-start=\"355\"\u003eMoisture Seal Technology\u003c\/strong\u003e helps lock in moisture, leaving hair soft, shiny, and nourished after colouring.\u003cspan class=\"PDq2pG_selectionAnchor\" aria-hidden=\"true\"\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp data-end=\"806\" data-start=\"466\"\u003eInfused with \u003cstrong data-end=\"492\" data-start=\"479\"\u003eArgan Oil\u003c\/strong\u003e and \u003cstrong data-end=\"510\" data-start=\"497\"\u003eVitamin E\u003c\/strong\u003e, the conditioning formula provides up to \u003cstrong data-end=\"594\" data-start=\"552\"\u003e8 weeks of rich, fade-resistant colour\u003c\/strong\u003e while helping to minimise dryness. Suitable for natural, relaxed, and curly hair textures. Product claims are based on the official Dark \u0026amp; Lovely Fade Resist Hair Color range. (Dark \u0026amp; Lovely by SoftSheen-Carson)\u003cbr\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003ch3 data-start=\"1636\" data-end=\"1656\" class=\"PDq2pG_selectionAnchorContainer\"\u003e\n\u003cspan role=\"text\"\u003e\u003cstrong data-start=\"1640\" data-end=\"1656\"\u003eKit Includes\u003c\/strong\u003e\u003c\/span\u003e\u003cspan aria-hidden=\"true\" class=\"PDq2pG_selectionAnchor\"\u003e\u003c\/span\u003e\n\u003c\/h3\u003e\n\u003cp data-start=\"1658\" data-end=\"1783\"\u003e• Permanent Hair Colour Cream\u003cbr data-start=\"1687\" data-end=\"1690\"\u003e• Developer Cream\u003cbr data-start=\"1707\" data-end=\"1710\"\u003e• Moisture-Rich Conditioning Treatment\u003cbr data-start=\"1748\" data-end=\"1751\"\u003e• Gloves\u003cbr data-start=\"1759\" data-end=\"1762\"\u003e• Instruction Leaflet\u003c\/p\u003e","brand":"Trends Beauty Australia","offers":[{"title":"Default Title","offer_id":54253584286006,"sku":"06-400","price":17.0,"currency_code":"AUD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0696\/8682\/1174\/files\/75285222911_darkandlovely_faderesist_virtualviolet_hair_color_packshot1.jpg?v=1784974138","url":"https:\/\/trendsbeauty.com.au\/products\/dark-lovely-hair-color-viral-violet","provider":"Trends Beauty Australia","version":"1.0","type":"link"}